2026 "Discover Jiangxi" Mount Lu Event Kicks Off: Chinese and Foreign Influencers Explore the “Sacred Mountain of Humanities”

On May 28, the 2026 “Discover Jiangxi” Foreign Influencers’ Mount Lu Exploration officially kicked off at Lushan Mountain. More than ten foreign influencers from Russia, France, Mexico, Pakistan, Kazakhstan, Madagascar and other countries gathered together with local Chinese content creators to begin a three-day journey into the “Sacred Mountain of Humanities.”

During the event, the influencers visited the White Deer Cave Academy, where they engaged in six traditional activities, including pot throwing, stone rubbing and Go, and experienced the millennia-old cultural legacy of Jiujiang. They ascended Xiufeng Peak to admire the waterfall immortalized by the Tang dynasty poet Li Bai (from some 1,300 years ago), and walked through the Jinxiu Valley and Hanpokou, taking in the breathtaking landscapes of Mount Lu — renowned as the most graceful mountain under sky. At the Guiyunjing Resort, they were captivated by the integration of poetic mountain scenery and vibrant local life. At the Xinglin Culture Park, activities such as Baduanjin (a traditional Chinese exercise), Paozhi (herbal processing in TCM), and AI-powered pulse diagnosis offered the influencers an up-close encounter with the unique charm of traditional Chinese medicine. They also ventured into Saiyang Town, Lianxi District, where they visited an intangible cultural heritage courtyard and an oil processing base, using their cameras to document vivid examples of China’s rural revitalization in action.

The event aims to leverage the unique perspectives and social media influence of foreign influencers to boost overseas audiences’ interest in and understanding of the cultural and tourism resources of Mount Lu and Jiangxi Province, helping to build a local cultural tourism brand with international appeal.